Concrete Happenings invites art-lovers and car-lovers, artists and scholars, drivers and pedestrians to confront the power of public art—the strange power of a massive sculpture produced by Fluxus artist Wolf Vostell. In 1970, in Chicago, Vostell encased a Cadillac in concrete. The product of that “happening,” Concrete Traffic, will be installed in a University of Chicago campus parking garage this fall. It will serve as the provocation for a comprehensive suite of exhibitions and interactive public programs—performances, screenings, talks, art workshops, happenings—that offer unique opportunities to engage with a crucial art historical moment and movement, and to explore the intensities with which an artwork can form and transform its publics.
Concrete Happenings, an initiative from Fall 2016–Spring 2017, dramatizes the role of public art and our interactions with urban spaces and places as part of the University of Chicago's broader focus on public art. Working with the communications team and faculty spearheading the initiative, I designed the initial visual identity, which was then implemented on social media, print, digital, and video collateral.